Foodies of Atlanta
AI runs the whole festival business: nearly 20x return on ad spend across every event
19.6x
booked for every ad dollar spent (Sept 1 to Oct 3, 2026)
2.7x
more paid vendors in about three weeks after AI took over the booking desk
155
bookings paid in full across every festival
7,700+
tickets at its first Atlanta festival
49,000+
ad clicks driven, July to Sept 2026
100%
of paid bookings tracked live, nothing missed
The problem
Running several festivals at once means vendor bookings, payments and ad spend spread across too many places. Money gets missed, follow ups slip, and nobody can say which ads actually pay for themselves.
The solution
AI now operates the booking desk and the ad numbers across every festival. It tracks every vendor booking and payment on one live roster, follows up on unpaid invoices, and reports exactly what each advertising dollar returns, so the owner can put more into what works and grow the next event with confidence.
Everything we built and run for them
Daily payment follow up
Every morning AI checks every open vendor invoice and sends a reminder to anyone who still owes. It skips anyone reminded in the last 24 hours, anyone who asked to stop, and anyone with nothing actually due, so money gets chased without annoying people.
No one gets two emails
Before any message goes out, AI reads the person's full email thread and their conversation history. Anyone who opts out is recorded permanently, so a vendor is never contacted twice or after they said no.
Vendor win back and cross selling
Past paid vendors are invited to the next festival automatically. The first send reached 66 vendors in one day, and replies, including opt outs, were sorted and answered the same afternoon.
Sponsor prospecting and follow up
Each night AI researches new sponsor prospects and stages personal emails. Each morning they go out with the sponsorship deck attached, and one follow up promoting the full festival lineup reached 71 brands.
A reply desk that never sleeps
Every hour from 6 AM to 6 PM, AI answers questions that arrive by direct message, email and comments with a short reply and the right festival link, so no interested vendor or guest goes unanswered.
Vendor compliance reminders
The day a vendor pays, AI sends the health department and business license requirements, then reminds them about every five days until the deadline. 27 vendors are being guided through it.
Live roster and ad reporting
Every paid booking and every advertising dollar is tracked in one live view, so the owner always knows which ads return money and which festival needs attention.
Designed, on brand emails
Approval notices, invoices and reminders go out as polished emails from the right festival address, checked after sending to make sure they arrived the way they were designed.